Two Milwaukee startups selected for BREW Accelerator

The Water Council to begin programming April 1

The Water Council has selected six startups for the sixth cohort of its BREW Accelerator program, two of which are based in Milwaukee.

BREW (Business, Research, Entrepreneurship in Water) is a seed accelerator focused on innovative companies solving global water challenges. Participants receive mentorship, training, office space in the Global Water Center, and connections to funding and corporate R&D resources.

The new BREW cohort includes:

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  • Milwaukee-based P4 Infrastructure Inc., which uses advanced computing, engineering and connected devices to mitigate risk for those managing infrastructure systems.
  • Milwaukee-based Rapid Radicals Technology, which developed a high-rate wastewater treatment technology to address sewerage overflows for municipalities.
  • Loves Park, Illinois-based WATERSURPLUS, which has developed a coating that improves reverse osmosis membrane performance in hard-to-treat water.
  • Farmington Hills, Michigan-based Digested Organics LLC, which develops wastewater and food and beverage processing filtration solutions.
  • West Lafayette, Indiana-based Gen3Bio Inc., which has developed a way to extract cellular content from wastewater algae to create value-added specialty chemicals.
  • Rockford, Illinois-based Latitude Power, which created a micro-hydroelectric generator that recycles its lost energy into electricity.

WATERSURPLUS will take part in the A.O. Smith Corp.-led BREW Corporate Accelerator program, in which a startup partners with a corporation to solve a challenge. Each of the traditional BREW Accelerator companies has the option of securing a $50,000 convertible note from The Water Council, while WATERSURPLUS will work out a separate deal with A.O. Smith.

Both programs will begin April 1.

“The BREW Accelerator program is a critical contributor to The Water Council’s economic impact,” said Steve Glynn, director of innovation at The Water Council. “The program fosters the next generation of water tech innovators and connects them with the resources they need to advance their ideas. I look forward to hosting these amazing entrepreneurs in Milwaukee and connecting them to BREW partners across the region and around the world.”

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