Elm Grove-based Clear Verve Marketing will host a one-day Twitter-based fundraiser to benefit Meta House, the only female substance abuse program center based in Milwaukee. The online event will be in conjunction with the A Day for Meta House breakfast and lunch on Friday, April 16 at Discovery World Pier Wisconsin.
“Events like this have helped create awareness and raise money for other charities and we’re excited to try the concept here in Milwaukee,” said Christina Stedar, president of Clear Verve.
Stedar got the idea for the “Tweetathon” after reading about events like ‘Tweetsgiving” and Trick or Tweet, that were held in other locations.
Milwaukee-based Manpower Inc., will sponsor the tweet up and donate $1 for every message that contains the Twitter hashtag #Day4MH that is “retweeted” on April 16 up to $1500.
Milwaukee’s 94.5 Lake FM will emcee the breakfast, lunch, and an evening Tweetup, while promoting A Day for Meta House both on-air and online.
"Our hope is to tie together our advocacy and fundraising efforts with both live events and online promotions," said Francine Feinberg, executive director of Meta House. "Sponsored re-tweets will reach new audiences with our messages about the importance of treating women’s addictions, and the events will give attendees a greater understanding of how Meta House meets this important need in Milwaukee."
During the Tweetathon, Meta House will be using twitter to send out messages about their mission, the activities that will be happening at the breakfast and lunch events on April 16, and Manpower’s support for retweeted messages.
Tweets will also be sent following the theme for A Day for Meta House – ‘The Triumph over Addiction’ and how one person’s life affects many others. Meta House is asking people on twitter to share these messages of inspiration and the people who have impacted their lives.
A tweetup will be held for the tweetathon participants on Friday, April 16 at iPic Entertainment at the Bayshore Town Center from 5 to 7 p.m. Admission is free, but a freewill donation is suggested to benefit Meta House. RSVPs for the Tweetup can be made here
