Work is now completed on the first phase of the $50 million American Family Insurance Amphitheater redevelopment project.
The project has included raising a portion of the venue’s roof by 26 feet, rebuilding the backstage area to include new artist amenities, production offices, dressing rooms and additional loading docks, and adding a removable stage and flat floor seating in front of the stage and two LED walls on either side of the stage. Milwaukee World Festival Inc. officials on Wednesday offered members of the media a sneak peek of the revamped amphitheater.
- Phase 1 involved rebuilding the backstage area to include new artist amenities, production offices, dressing rooms and additional loading docks.
- Millennium Forms, of Elkhorn, supplied the colored stainless steel tiles for the bright blue finish on the building’s exterior.
- The venue’s roof was raised from 39 feet to 65 feet.
- The second phase of the amphitheater project will include new concourses, new restrooms, new seats, additional hospitality areas and increased food and beverage operations.
- The existing seats will be replaced during phase 2 of the project.
- The project added flat floor seating in the venue.
- The project added a removable stage that is adjusttable from 3 to 7 feet.
- The seating bowl of the American Family Insurance Amphitheater.
- The project raised a portion of the venue’s roof by 26 feet.
- Summerfest representatives say the project will allow the venue to host larger and more complex tours.
- The seating bowl of the American Family Insurance Amphitheater.
The festival runs from June 26-30 and July 2-7.
Work on the second phase of the project, which will add new concourses, restrooms, seats, additional hospitality areas and increased food and beverage operations, will begin immediately after the this year’s festival. A grand opening is planned for Summerfest 2020.
The project is led by Brookfield-based construction manager Hunzinger Construction. Milwaukee-based Eppstein Uhen Architects is the lead architectural firm.