Sam Kessenich, president of RyTech LLC, has been leading digital strategy for clients across the globe for nearly a decade.
Kessenich joined RyTech in 2017 as an SEO specialist and climbed the ranks to become president in early 2024. Under his leadership, the agency has been recognized by Inc. magazine as one of the fastest-growing companies in the Midwest in 2021 and in 2024, growing more than 600% since 2017.
“His holistic approach to marketing strategically partners with clients to understand their needs and goals and implement marketing tactics that align with their intended outcomes versus a one-size-fits-all approach,” said Steve Ryan, chief executive officer of RyTech.
For instance, with one B2B health care client, Kessenich saved more than $20,000 per year in SEO growth by analyzing the cost per click on high-intent, conversion-centric search terms to provide the highest ROI possible, according to Ryan. Similarly, through a strategic organic social media strategy, he saved more than $21,000 in brand-reach savings with an 18% conversion rate utilizing high-engagement organic posts in a LinkedIn lead generation campaign.
