Northwoods to offer web strategy workshop for manufacturers

Shorewood-based Northwoods Web Solutions is offering a free web strategy workshop for manufacturers on Thursday. Called “Successful Manufacturing Websites & Online Catalogs,” the workshop will be held from 8:15 a.m. to 11 a.m. at Northwoods Web Solutions, 1572 E Capitol Drive in Shorewood.

The workshop will help attendees improve their websites and increase conversions using online catalogs, product detail pages, dealer/rep locators, search engine optimization, product information management, mobile and social media.

“This workshop provides website and digital marketing best practices for manufacturers that we have developed through our work with major companies such as Briggs & Stratton, ABB and Snap-on Tools,” said Patrick Bieser, Northwood’s chief executive officer and seminar presenter. “Mid-sized firms cannot succeed on name and brand recognition alone – they must have a strong and effective website, using the right online tools and strategy. Your website needs to be your best salesperson.”

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Admission is free with advance registration. For more information or to register, visit http://learnatnorthwoods.com/MFG.

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