Attorneys John V. McCoy and Thomas C. Hofbauer, partners in the former Waukesha law firm, Bode, Carroll, McCoy & Mihal, have announced the formation of a new law firm, McCoy & Hofbauer.
They will be joined by four other attorneys from the Bode, Carroll firm, Brian Radloff, Carrie Turner, Rich Fuller, and Tom Mihal, who will be of counsel, as well as several of the former firm’s support staff. John Schellinger has been named office manager of the new firm.
Managing partner John McCoy said, “McCoy & Hofbauer’s areas of legal emphasis are catastrophic and complex civil litigation, professional malpractice, product liability, trucking, gas fires and explosions, construction litigation and business disputes. Many of our firm’s clients are national in scope, as well as regional and local businesses and individuals. All of our clients have come with us to the new firm.”
All of the attorneys at the new firm have worked together for several years. McCoy is a member of the State Bars of Wisconsin and Iowa and a member of several Bar associations, including American, Wisconsin and Iowa. In addition, he is active in several industry associations of which his clients are members, and has published several dozen papers and made presentations on subjects of interest to his clients on propane gas, pipelines, employment law, sexual harassment, self-insurance, business litigation, deafness and burn injury. He is past president of the Propane Gas Defense Association and serves on the Board of the Center for the Deaf and Hard of Hearing.
Hofbauer is a member of the state Bars of Wisconsin and Illinois and is also a member of several Bar associations in Wisconsin and Illinois. His primary areas of practice include business litigation, commercial contracts, employment law, insurance, civil litigation and personal injury matters. He has also defended lawyers, engineers, architects, nursing home caregivers and physicians again~ malpractice claims.
McCoy & Holbauer will be headquartered in the former Bode, Carroll offices at 20700 Swenson Dr., Suite 250, Waukesha. The new firm will retain the old firm’s phone numbers, 262-797-9907 and 800-599-8300.
Nov. 8, 2002 Small Business Times, Milwaukee

Attorneys John V. McCoy and Thomas C. Hofbauer, partners in the former Waukesha law firm, Bode, Carroll, McCoy & Mihal, have announced the formation of a new law firm, McCoy & Hofbauer.
They will be joined by four other attorneys from the Bode, Carroll firm, Brian Radloff, Carrie Turner, Rich Fuller, and Tom Mihal, who will be of counsel, as well as several of the former firm’s support staff. John Schellinger has been named office manager of the new firm.
Managing partner John McCoy said, “McCoy & Hofbauer’s areas of legal emphasis are catastrophic and complex civil litigation, professional malpractice, product liability, trucking, gas fires and explosions, construction litigation and business disputes. Many of our firm’s clients are national in scope, as well as regional and local businesses and individuals. All of our clients have come with us to the new firm.”
All of the attorneys at the new firm have worked together for several years. McCoy is a member of the State Bars of Wisconsin and Iowa and a member of several Bar associations, including American, Wisconsin and Iowa. In addition, he is active in several industry associations of which his clients are members, and has published several dozen papers and made presentations on subjects of interest to his clients on propane gas, pipelines, employment law, sexual harassment, self-insurance, business litigation, deafness and burn injury. He is past president of the Propane Gas Defense Association and serves on the Board of the Center for the Deaf and Hard of Hearing.
Hofbauer is a member of the state Bars of Wisconsin and Illinois and is also a member of several Bar associations in Wisconsin and Illinois. His primary areas of practice include business litigation, commercial contracts, employment law, insurance, civil litigation and personal injury matters. He has also defended lawyers, engineers, architects, nursing home caregivers and physicians again~ malpractice claims.
McCoy & Holbauer will be headquartered in the former Bode, Carroll offices at 20700 Swenson Dr., Suite 250, Waukesha. The new firm will retain the old firm’s phone numbers, 262-797-9907 and 800-599-8300.
Nov. 8, 2002 Small Business Times, Milwaukee

SEEK, Inc., of Grafton, has launched SEEK Professionals, LLC, a new division specializing in the placement of middle and senior management and information technology professionals. SEEK Professionals will be led by Mary Lou Harris, a senior employee of SEEK, Inc. “SEEK has been serving businesses for more than thirty years by placing industrial, office, skilled trade and accounting professionals,” says Harris. “Recently though, we have been hearing from our clients that they also need help recruiting, screening and hiring management and information technology professionals. SEEK Professionals has been established to meet this need.”
Moen Maintenance Service, a full-service janitorial company based in Cedarburg, is now offering ceramic tile and grout restoration.
Enders Consulting Group has opened new offices at 9415 W. Forest Home Ave. in Greendale. The firm provides medical practice management consulting in the areas of billing office operations, operational efficiency, risk management, managed-care contracting, human resources, information technology and marketing. Margaret Enders Bacon and Deborah Ann Schmidling operate the firm.
SK Williams Co. of Wauwatosa and ABQC Corp. of Milwaukee, both operations in the metal finishing industry, have formed an alliance. The alliance calls for ABQC to provide zinc plating, phosphating and black oxide coatings to customers of SK Williams. SK Williams will now focus on its nickel chrome and anodizing metal finishing operations, along with chromate convesions, said company CEO William Stern. SK Williams will also make technical personnel available to SBQC as needed, said SK Williams president Donald Hansen. ABQC has purchased specific production equipment and tooling used by the SK Williams operation. SK Williams was established in 1875 while ABQC was established in the 1920s. With a 250,000-square-foot facility, ABQC is one of the largest metal finishing operations in the US, Kirchner said.
Oct. 25, 2002 Small Business Times, Milwaukee

TecStar, a part of the MGS Mfg. Group at W188 N11707 Maple Rd., recently completed a large addition to its Germantown production facility and has ordered numerous presses and other new machinery to accommodate growth. The 95,800-square-foot addition to one of the MGS’ six facilities, more than doubles the size of the building to 166,500 square feet. Approximately half of the space will be used to house raw materials. The inventory area contains 4,720 storage spaces to accommodate 3.5 miles of skids. The 29-foot ceiling allows for racking that is five spaces high. The other half of the addition will contain plastic injection molding machines. Forty new presses of varied tonnage, 25 portable injection units and 20 robots are on order to fill production demands in this and other facilities within the MGS Mfg. Group. The MGS Mfg. Group currently has manufacturing in facilities Wisconsin, Illinois and Texas.

Metro-Clean a Milwaukee-based janitorial service company, plans to build a new facility to house its growing specialty divisions. A new facility will be built across the street from the company’s long-time headquarters at 936 W. Greenfield Ave. Company president Phillip Shelby noted that the expansion was prompted by steady growth in the company’s four divisions: Janitorial, Window, Carpet/Floor and Dispensable supplies. Metro-Clean remains committed to the company’s Walkers Point neighborhood. "Many of our clients are in the suburbs. We could have made a move out of Milwaukee, but we prefer to remain and demonstrate good corporate citizenship. The new building will replace three run-down properties and be an attractive addition to the area," Shelby said.

J.H. Findorff & Son, Milwaukee has completed work on a new US Bank location in the former Marshall Fields/Gimbels building, now known as the ASQ Center, in downtown Milwaukee. Work on the bank location, which was designed by Kahler Slater Architects began construction in June. The project is part of a three-year conversion of the former Marshall Fields/Gimbels Store into offices, hotel, and retail space. Work began in July in the ASQ Center for a new Borders Books. In addition to US Bank and Borders, Findorff constructed a Marriott Residence Inn, A.G. Edwards, and headquarters for the American Society for Quality. Findorff began work on the historic ASQ Center beginning in 1999.
Findorff has also completed several other projects, including:
– An interior build-out for Johnson Controls, at 507 E. Michigan St. in downtown Milwaukee. The project includes a complete remodel of software development laboratories, totaling approximately 13,000 square feet.
– Renovation of a 17,000-square-foot existing Osco Drug location at 5818 W. Capitol Dr., Milwaukee. The space will be the new home of Mid-Town Health Center. Work will include an extensive overhaul of the interior, including drywall, carpentry, and finishes. The build-out is part of the Mid-Town Center Rejuvenation Project, and will be home to a new physician-led medical facility for the Lakeshore Medical Group.
Findorff has begun construction of a 25,000 square-foot remodel of the Veterans Affairs (VA) Medical Center in Milwaukee. The $3,375,000 phased project is located on two floors of the VA building. A September 2003 completion date is expected.
Findorff began work in September on the Aurora Health Center, Delafield. The project includes 8,400 square feet of remodeling and a 2,700 addition for a new pharmacy unit. Completion is slated for January.

CG Schmidt Construction of Milwaukee has been awarded the St. Martin of Tours Parish project in Franklin, Wisconsin. This $4.2 million project will include a new 30,000-square-foot addition to the existing site. The addition will include a new worship area, gathering space and parish center. The construction for St. Martin of Tours will begin in the summer of 2003.

Anderson-Ashton, New Berlin, has been contracted by owners of Kettle Moraine Plaza, to build a new 24,000-square-foot multi-tenant building at S16 W31800 Highway 18 in Wales. Tenants will include Mama Mia’s Restaurant and USA Tae Kwon Do. Work will be completed by September.
The firm has also been hired to design and build out 10,500 square feet of space in the North Avenue Commerce Center at 2425 N. 25th St. The tenant will be Hope Christian School. Facilities will include six classrooms, a media center a cafeteria and offices. Work will be completed by December.
Anderson-Ashton has completed design and build of a 3,000-square-foot addition for Great Lakes Packaging, Germantown. By November, the firm will have completed erection of a pre-engineered building for a new hangar complex owned by Johnson Controls. The new hangar will be located at Mitchell International Airport, Milwaukee.

MSI General, Oconomowoc has been selected to design and build a new facility for Stone Bank Volunteer Fire and Rescue, near Oconomowoc. The 17,300-square-foot facility is expected to cost $1.3 million.

Briohn Building, Pewaukee, has been hired for preliminary design work for Ray C’s Harley Davidson in Lapeer, Michigan. The new 21,000-square-foot facility will include retail space and a service center. The company has also completed design and construction documents for a 6,600-square-foot Northern Lites Harley Davidson addition in Arbor Vitae, Wis.
Briohn has also recently completed two projects in Waukesha County. The company completed design and construction of the 15,200-square-foot To The Pointe Dance Studio at 1115 Cottonwood Ave. in Hartland and construction of a 20,100-square-foot office and warehouse facility for Associated Medical Products at N59 W13500 Manhardt Dr. in Menomonee Falls.

Selzer-Ornst, Wauwatosa, has remodeled the facilities of WVTV/WCGV Television, Milwaukee. The project is intended to bring the station to FCC compliance for digital broadcasting. An increase in power and HVAC capacity is required to support the new transmitting equipment. The project is designed by Graef, Anhalt, Schloemer and Associates, Milwaukee.
Selzer-Ornst has also recently completed two building additions, including a 20,000-square-foot masonry and concrete addition to PSG’s production facility in Germantown. The job included a new loading dock and dock leveler with on-grade overhead door access.
Selzer-Ornst constructed a 5,600-square-foot masonry and block addition for Northwestern Publishing House on Watertown Plank Court in Wauwatosa. Selzer-Ornst acted as construction manager and general contractor.

Bukacek Construction, Racine, has begun two renovation projects.
Bukacek is refurbishing the New Hope Evangelical Church, 5970 Douglas Ave., Racine, The $200,000 project involves demolition and reconstruction of the existing walls and roof and construction of a new basement. A 1,000-square-foot addition, which will bring the total building size to 2,250 square feet, is also part of the project scope.
Bukacek is also refurbishing a 3,500-square-foot fourth floor courtroom at Racine County Courthouse. The courtroom will be made ADA-compliant, a jury box enlarged and the walls and ceiling reconstructed. A floor sleeper area will be added to allow for modern cabling and electrical conduits into the courtroom.

Jim Pankow, Inc., Plymouth, will handle interior finishing of the 6,240-square-foot addition to the Aldrich Chemical building on Highway V, Sheboygan Falls. Pankow also built the addition itself, and has completed other construction projects for Aldrich at the site.
Pankow will also build a two-story addition for Krier Foods at 520 Wolf Rd., Random Lake. The addition will house offices, a lunchroom and locker room facilities.

Selzer-Ornst will be the construction manager for the James W. Pilos Center at Annunciation Greek Orthodox Church in Wauwatosa. Located behind the Frank Lloyd Wright-designed church, the 33,000-square-foot structure will be a single-story masonry building with arched laminated structural wood beams and radial curved walls with various angles and geometric design that follows the same radius as the church. The center will include a library, lecture room, classrooms, gymnasium, banquet hall, kitchen and administrative areas. It has been designed by Papadatos Associates, of New York. An August 2003 completion is expected.

Oct. 25, 2002 Small Business Times, Milwaukee

Jill Compton has joined Mequon Healthcare Center as a marketing coordinator. Compton is a graduate of Drake University and has experience in long-term senior care, admissions and social services. (An incorrect first name for Compton was listed in the last issue of SBT.)
John Lang has joined National Survey & Engineering, a division of R.A. Smith & Associates, Brookfield, as a project engineer in its private development practice group. Lang has four years of experience with the United States Department of Agriculture, National Resources Conservation Service and five years of experience on private development projects with I.G. Consulting (formerly Infracon, Inc.) – a consulting engineering firm in Illinois. Lang has a bachelor of science degree in civil engineering from the University of Wisconsin-Platteville.
Mike Zickert has joined HNI Risk Services in New Berlin as an account executive. Zickert comes to HNI after 10 years with Liberty Mutual Group servicing and selling commercial insurance products to a variety of industries. He received his M.B.A. from UW-Whitewater and his bachelor’s degree in business administration from UW-Madison.
Dean Bressler has been named senior art director at the business-to-business marketing communications firm Integré, in Waukesha. Before joining Integré, Bressler was a senior art director at SpectraCom, a Web site development and electronic publishing firm located in Milwaukee. He has also served in a variety of art director roles while working at Milwaukee-area advertising agencies, including BVK McDonald; Brady Marketing Group, and Nelson & Schmidt Marketing Communication. Bressler graduated from UW-Milwaukee in 1984 with a bachelor of fine arts degree.
Sandi Anderson has joined Kahler Slater Architects as strategic marketing manager, and Monica Birkholz has joined the Milwaukee firm’s corporate team as a facilities planner. Anderson has more than 12 years of professional marketing, communications and organization management experience, as she is the former executive director of the Metropolitan Builders Association of Greater Milwaukee, and she worked as a consultant to various nonprofit organizations. Anderson graduated from the University of Wisconsin-Stevens Point with a bachelor of arts degree. Birkholz has more than 13 years of experience in commercial design and construction. Birkholz recently worked as a design consultant at Emmons Business Interiors in Sheboygan. She also was employed at Kohl’s Department Stores for more than 15 years. Birkholz attended the University of Wisconsin-Milwaukee and has an interior design degree from the Milwaukee Area Technical College.
Kathryn Buono has been named chair of the Quarles & Brady Corporate Services Group. The group includes more than 60 attorneys who practice out of the law firm’s offices in Milwaukee; Madison; Chicago; Phoenix and Tucson, Ariz.; and Naples, Fla. Buono’s practice areas include mergers and acquisitions, private equity and venture capital and project finance services, in addition to general corporate work. Buono is a resident of the Town of Delafield and earned law degree from Marquette University in 1986.
Ann M. Murphy has been named to the newly created position of managing partner for the Quarles & Brady Milwaukee Office. Murphy, who focuses her practice on tax-exempt finance and commercial lending, is the first woman to hold such a leadership position among Milwaukee’s top five law firms. In her new position, Murphy oversees the operations of Quarles & Brady’s 200-attorney headquarters. She earned her law degree at the UW-Madison, after gaining her bachelor’s degree at UW-Milwaukee.
Kolb+Co., a CPA and business advisory firm in West Allis, has announced the following new staff: Mike Nelson, staff accountant; Robert Frieboth, tax specialist; and Amanda Koehler, clerical assistant. Olivia Dahlman has joined Kolb+Co. Medical Billing, LLC, as a medical coder.
Marcia Y. Lucas has joined the firm of Michael Best & Friedrich. Lucas is an associate in the Milwaukee office and a member of the business area focusing on general corporate, securities and venture financing matters. Lucas received a B.B.A. in 1990 and a J.D. in 1993 from the University of Notre Dame. Prior to joining Michael Best & Friedrich, Lucas was an associate with Brobeck Phleger & Harrison.
Lester H. Birbaum has been named vice president at Apex Commercial, Brookfield, focusing on investment services. Birbaum has more than 12 years of mortgage banking and commercial real estate experience. Prior to joining Apex Commercial, Birbaum was the founder and managing member of Vista Commercial, a small investment property brokerage firm. Prior to that, he held the positions of investment associate and development associate at Wangard Partners. Birbaum holds a bachelor of science degree from UW-Madison in economics. Apex Commercial has named John P. Czarnecki vice president, focusing on office brokerage. Czarnecki specializes in office transactions by providing landlord representation, tenant representation and investment property sales. Prior to joining Apex Commercial, Czarnecki was an office associate at Wangard Partners. Preceding real estate brokerage, he pursued a career in marketing and sales which included product development and Web-site development. Czarnecki is a graduate of St. Norbert College with a bachelor’s degree in advertising, marketing and sales.
Edward J. Konkol has been appointed executive director of Day Care Services for Children, Inc., replacing Yvonne Stricklin who retired on Sept. 27 after 40 years. Konkol takes over the day-to-day leadership of the six-facility daycare provider, which includes directing its agency functions, overseeing its business operations and developing its future growth and programing. Konkol comes to DCSC with more than 34 years of child welfare experience in both the public and private sectors, with a majority of his career spent working for Milwaukee County. Konkol holds a master’s degree in social work and a bachelor’s degree, both from the University of Wisconsin-Madison.
Robert Leibham has joined Johnson Bank in Milwaukee as an Invest registered representative. With more than five years of investment experience, Leibham is a UW-Milwaukee graduate with a degree in finance.
Sprecher Bertalot & Company, a marketing communications firm in Milwaukee, has added Jeff Jenkins, senior copywriter; Taylor Smith, associate creative director; Karin Jamel, production artist; Corinne Streit, public relations account executive and Nancy Kingsley, production and traffic manager.
Rich Sorensen has joined MSI General Corp. in Oconomowoc as a civil engineer. He had earlier worked with the Army at Ft. McCoy as a civil engineer and master planner.
Jan Baudewig-Poehlman has joined Brian Lee Creative Solutions in Milwaukee as Flash MX programmer and technical producer. He has extensive experience in Germany for Fortune 100 companies.
Jill M. Miller has been named administrator of the Milwaukee law office of Quarles & Brady. The new role is in addition to her work as national director of human resources for the firm. Prior to serving as director of human resources, she was administrator of the Florida office of Quarles & Brady. She holds a business degree from Washington University in St. Louis.
The Zimmerman Design Group, Wauwatosa, has hired Michael Haessly as a project architect, Eric Johnson and Thomas Witte as project managers, Michael Kickbush as a designer, Scott Gosnell as an intern architect and James Collins as a CAD technician.
Richard Banks has been named district sales manager for the Wisconsin region for Paychex, of Brookfield. Banks has more than 20 years of experience, including positions at Miller Brewing and in the communications industry. He holds an MBA from the University of Massachusetts in Amherst.
Kevin J. O’Connor has been named a partner in the law firm Godfrey & Kahn. He will chair the firm’s antitrust and trade practices group, working in the firm’s Madison office.
Patrice Peterson has joined Roman Electric Co. in Milwaukee as executive administrative assistant. She had worked in sales administration with APW in Oak Creek for the past five years. Her 19 years of administrative experience also include five years as a bilingual executive secretary in Germany.
Laura Sucharski has been named regional account manager for the northeastern US at Raabe Corp. in Menomonee Falls. She had earlier been a district sales manager for Royal Caribbean and Celebrity cruise lines. She earned a bachelor of science degree from Carroll College in Waukesha.
Tama M. Janssen has been named a vice president at Hays Companies of Wisconsin. Her prior insurance industry experience includes 18 years at Wausau Insurance Companies. Janssen has a bachelor of business degree from UW-Whitewater.
Kathleen Radionoff has been named campus chair for Graduate Business and Management Studies at the University of Phoenix’s Milwaukee campus in Brookfield, while Nancy Stuever has been named the university’s campus chair for the College of General and Professional Studies.
Three former Arthur Andersen partners have joined Virchow Krause & Co., in the firm’s Virchow Krause Consulting practice. They are Glenn Kieckhaefer, who has been named managing partner of Virchow Krause Consulting; Bryan Majewski, and Scott Springer. Kieckhaefer has more than 21 years of experience in finance, operations and technology. He has a bachelor’s degree from UW-Madison and an MBA from Marquette University. Majewski has more than 18 years of professional experience, and holds a bachelor’s degree from Upper Iowa University and an MBA from UW-Madison. Springer’s bachelor’s degree is from Purdue University and his MBA from Indiana University.
Leland C. Hutchinson has been named director of resource development for The Lutheran Home, in Wauwatosa. Hutchinson comes to The Lutheran Home with a 16-year background in fund development. Most recently, he worked as an independent fund-raising consultant, specializing indonor development. He has a six-year affiliation with United Way of Greater Milwaukee, both in a consulting capacity and on staff.
Stephens Trzinski & Associates, a Waukesha-based advertising and marketing agency, has named Angelo Juliano as its new executive creative director. In his 25 years in the advertising industry in markets such as New York and Chicago, Juliano has created print and television ads for such brand names as Sears, Nikon, Volvo, Purdue, Oldsmobile, Bud Light, SC Johnson, Arthur Andersen and Miller Lite.Former executive art director for Leo Burnett, Chicago, associate creative director at DDB, Chicago, Juliano began his career at Scali McCabe Sloves in New York. Juliano also earned a degree in Visual Communication from the Art Institute of Pittsburgh and attend the School of Visual Arts, New York. Juliano has earned numerous industry awards for his work, including the Clio, Mobius, London, One Show, Art Director Show and the Chicago Show. Quality-of-life reasons comprised a large part of Juliano’s decision to move to Wisconsin. Raised in rural northwestern Pennsylvania, Juliano says that southeastern Wisconsin reminds him very much of his youth. “I love the trees, the lakes and the open land,” says Juliano, who is pleased to have traded in an arduous morning commute for a morning bicycle ride around Lake Nagawicka.
The Milwaukee law firm of von Briesen & Roper has named attorneys Carmen Anderson,
Linda Isnard, Maureen Hegarty and Susan Lovern shareholders in the firm, and attorney David Westrup principal associate. All practice in the firm’s litigation section. Anderson received her bachelors’ degree from the University of Iowa and her law degree from the University of Missouri-Kansas City. Isnard received her bachelor’s degree from UW-Eau Claire and her law degree from Marquette University. Hegarty holds a University of Michigan bachelor’s degree and a Marquette law degree. Lovern’s bachelor’s degree is from the University of Northern Iowa and her law degree from the University of Iowa.
Oct 25, 2002 Small Business Times, Milwaukee

Dan Aschenbrener has been appointed vice president at Frank F. Haack & Associates, Wauwatosa. Aschenbrener has been employed by the firm for three years; he has 12 years of insurance sales and service experience. Prior to joining Frank F. Haack & Associates, he was employed by Humana. Meanwhile, Margaret Goetzinger has joined Frank F. Haack & Associates director of marketing and business development. She brings more than 15 years experience in customer-focused marketing, sales and product management. She had previously been with Fiserv.
Bob Simi has joined CG Schmidt, Inc., in Milwaukee as the business development manager. He has a master of arts degree in public affairs and administration from the LaFollette Institute of Public Affairs, University of Wisconsin-Madison. He also has a bachelor of science degree in political science from the United States Naval Academy. Simi is currently a major in the U.S. Marine Corps Reserve.
Jane Ziehmke has been promoted to the role of office manager of the Milwaukee office of J.H. Findorff & Son. Ziehmke started at Findorff five years ago as a project manager assistant after spending more than 25 years with another general contractor. She entered the construction industry right out of high school.
Steven M. Names has joined Associated Bank as assistant vice president of credit administration at the Kilbourn Avenue office in Milwaukee. Names has more than eight years experience in banking in the Milwaukee area. Prior to joining Associated, he held positions such as assistant vice president of corporate banking at US Bank. Names earned his bachelor’s degree in business administration from Marquette University. He also earned his master’s of business administration with an emphasis in finance from Marquette University.
Scott Luber has joined the executive staff at IndependenceFirst in Milwaukee as the organization’s administrative director.
Mike Fredrick has been promoted to the position of creative director at Celtic Advertising in Brookfield. He had previously held a copywriting position and was most recently manager of creative services.
Cynthia Hoffman Mellendorf has been joined Mercury Communication Partners in Brookfield as art director. She holds a master’s degree in art education and is currently a Ph.D. candidate at UW-Milwaukee.
Ritchie Longoria Jr. has been named southern and western sales manager for ASI Technologies, of Milwaukee. Longoria joined the firm after 25 years with Chase Doors, where he was most recently senior pharmaceutical manager. Lorgoria holds a degree from the University of Alabama. ASI Technologies manufactures specialty door systems for the pharmaceutical and clean-environment market, the food and beverage market, and the government and industrial markets.
Yan P. Newenhouse has joined Northshore Bank as vice president in customer support. Newenhouse, who has held leadership positions with eFunds, Metavante and U.S. Bank, brings more than 20 years of experience to North Shore Bank. He is a graduate of UW-Madison and holds an MBA from Marquette University.
Aug. 30, 2002 Small Business Times, Milwaukee

The following loan guarantees have been approved by the U.S. Small Business Administration during July:
Bardon Bowling Centers, W6656 Shoreland Rd., Elkhart Lake 53030, $1 million, Community Bank & Trust;
Beach Rays Partnership, 6804 Green Bay Rd., Kenosha 53142, $90,000, Firstar Bank;
Computer Exchange Corp., 2267 S. 108th St., West Allis 53227, $1,287,000, U.S. Bank;
Curves for Women, 8600 75th St., Ste. F, Kenosha 53142, $27,000, First Banking Center;
Dhillon Group, & Loomis Pet, S107 W6311 Loomis Rd., Muskego 53150, $600,000, Community Bank & Trust;
Dollar Discount, N85 W15770 Appleton Ave., Menomonee Falls 53051, $110,000, Citizens Bank of Mukwonago;
Emerald Creek Stables, 1896 Hwy. NN, West Bend 53095, $515,000, Community Bank & Trust;
Express Pantry, 1305 W. Edgerton Ave., Milwaukee 53221, $126,000, Wisconsin Business Development Finance Corp.;
Galioto’s Vintage Grille, 1221 Wauwatosa Rd., Cedarburg 53012, $242,000, Wisconsin Business Development Finance Corp.;
The Harrington Group, W28045 Schmidt Ln., Hartland 53029, $150,000, Waukesha State Bank;
Heartland Video Systems, 1442 Pilgrim Rd., Plymouth 53073, $257,000, Community Bank & Trust;
Hunny Tree, 7850 McHenry St., Racine 53105, $111,000, Racine County Business Development Corp.;
JMA Installation & Construction, 2842 Raymond Ave., Franksville 53126, $50,000, Community State Bank;
Komp Engineering, 1820 S. First St., Milwaukee 53204, $238,500, U.S. Bank;
Medusa’s Garden, 53 Church St., Hartford 53027, $8,000, First Bank Financial Centre;
Michael H. Parrish, CPA, 4801 Washington Rd., Kenosha 53144, $88,555, Bank of Kenosha;
Midwest Foot & Ankle, 113 W. Sunset Dr., Waukesha 53189, $120,000, Waukesha State Bank;
Milwaukee Family Dental Clinic, 4000 S. Howard Ave., Greenfield 53221, $480,000, Comerica Bank;
Milwaukee Mold Industries, W224 S8535 Industrial Ave., Big Bend 53103, $149,000, Wells Fargo Bank;
Mycousa.com, 6526 River Pky., Wauwatosa 53213, $150,000, Delafield State Bank;
Nagra Pump and Pantry, 1211 Appaloosa Trail, Racine 53402, $411,000, State Bank of Chilton;
Oakland Amoco, 3624 N. Oakland Ave., Milwaukee 53211, $150,000, Legacy Bank;
Guaranteed Sewer Services, 2401 N. Colony Ave., Yorksville 53401, $100,000, First Banking Center;
The Quilting Bee, 5690 Broad St., Greendale 53129, $90,000, M&I Marshall & Ilsley Bank;
Quizno’s Brown Deer, 9078 N. Green Bay Rd., Brown Deer 53209, $175,100, Community Bank & Trust;
Reprographic Technologies, 1600 Miller Park Way, West Milwaukee 53214, $354,000, Milwaukee Economic Development Corp.;
Rob’s Electric Service, 255 Elmwood Ave., Unit E204B, Lake Geneva 53147, $55,000, First Banking Center;
Rouge, 322 E. Michigan Ave., Milwaukee 53202, $45,000, Wells Fargo Bank;
Sandhar Corp., 1220 W. Manor Ln., River Hills 53217, $2 million, State Bank of Chilton;
Sol, 1229 E. Brady St., Milwaukee 53202, $100,000, Legacy Bank;
Steel Rule Diemasters, 153 N. Milwaukee St., Milwaukee 53202. $74,000, Community Bank & Trust;
Tgar Group, 5115 7th Ave., Kenosha 53140, $33,000, First Banking Center.
Aug. 30, 2002 Small Business Times, Milwaukee

www.stritch.edu
Full-time MBA
Location: Milwaukee/Brookfield, Kenosha/Racine, Manitowoc/Sheboygan/Lake Geneva, Green Bay/Appleton
Focus: General management, health care
Program length: 2.5
Classes offered: One night per week
Start Dates: Rolling
Accreditation: Association of Collegiate Business Schools and Programs
Total cost: Part-time tuition $390 per credit
Typical class size: 14-22
Year program began: 1986
Unique attributes: Students provided with notebook computers; some of the classes offered online; first non-traditional program in the nation to receive accreditation under ACBSP’s acceditation under its Option B (Baldrige Quality Criteria.)
Carthage College
www.carthage.edu
Executive MBA from Loyola University
Location: Kenosha
Focus: General management with international and ethics components
Program length: 18 months
Classes offered: Every other Friday and Saturday, three one-week in-residence classroom sessions and eight-day international study trip
Start Dates: August
Accreditation: AACSB
Total cost: $43,450
Typical class size: 27
Year program began: 1997
Unique attributes: Consistently among the top 10% of all MBA programs in the country; listed as the “16th Best Part-Time MBA program” by U.S. News and World Report. Resources and reputation of a large university with the personal attention of a small liberal arts college.
Concordia University
www.cuw.edu
Full-time or Part-time MBA
Location: Mequon
Focus: Health care, finance, church administration, global business, human resources management, managerial communication, management information systems, public administration, risk management, marketing, general management
Program length: 26 months
Classes offered: Evenings, one night per week
Start Dates: 8 times per year
Accreditation: North Central Accreditation
Total cost: $400 per credit
Typical class size: 12:1 student ratio
Year program began: 1991
Unique attributes: Christian institution; flexible class schedule; distance-learning classes always an option; no thesis required for graduation
Concordia’s Distance-learning MBA:
Focus: Health care, finance, church administration, global business, human resources management, managerial communication, management information systems, public administration, risk management, marketing, feneral management
Program length: 26 months
Start Dates: Every 8 weeks
Accreditation: North Central Accreditation
Total cost: $400 per credit
Year program began: 1998
Keller Graduate School of Management
www.keller.edu
Full-time, Part-time, Distance/Online MBA
Location: Milwaukee, Waukesha
Focus: Accounting, electronic commerce management, general management, human resources, finance project management, information systems management, international business, marketing, public administration, telecommunication management, health services
Program length: 1.5 to 3 years
Classes offered: Evenings one night per week, Saturdays, Online
Start Dates: 5 times per year
Accreditation: North Central Association
Total cost: $1,420 per course
Typical class size: 15-20
Year program began: 1973
Unique attributes: Online program ranked in the Top 5 by Computer World Magazine; most courses don’t have prerequisites; after graduation, students can come back and take enhancement courses for $150 per course
Lakeland College
www.lakeland.edu
Part-time MBA with distance-learning option
Location: Sheboygan, Green Bay
Focus: Accounting, international business
Program length: 3 to 4 years
Classes offered: Evenings, one night per week
Start Dates: 3 times per year
Accreditation: North Central Association
Total cost: $780 per 3-credit course; $825 per 3-credit online course
Typical class size: 20
Year program began: 1993;
online courses: 1999
Unique attributes: Students can take courses to try program before going through the admission process
Marquette University
www.mu.edu
MU’s part-time MBA
Location: Milwaukee, Kohler, Waukesha
Focus: Marketing, economics, accounting, leadership, quality management, finance, international business
Program length: 36 months
Classes offered: Evenings and/or Saturdays
Start Dates: Sept., Jan., May
Accreditation: AACSB
Total cost: $615 per credit hour (overall cost $24,00 to $30,500)
Typical class size: 26; off-site 35-40
Year program began: 1952
Unique attributes: Regular tenured faculty teach at off-campus sites; small class sizes; believe personal attention is important
MU’s full-time MBA
Location: Milwaukee
Focus: Marketing, economics, accounting, leadership, quality management, finance, international business
Program length: 18 months
Classes offered: Evenings and/or Saturdays
Start Dates: Sept., Jan., May
Accreditation: AACSB
Total cost: $615 per credit hour (overall cost $24,000 to $30,500)
Typical class size: 26; off-site 35-40
Year program began: 1952
MU’s full-time, part-time Executive MBA
Location: Milwaukee
Focus: International business
Program length: 17 months
Classes offered: All day Friday and Saturday every other week
Start Dates: August
Accreditation: AACSB
Total cost: $35,000 all encompassing
Typical class size: 30
Year program began: 1996
Unique attributes: Tuition includes books, food, laptop computer, and 9-day international trip
University of Phoenix – Milwaukee
www.phoenix.edu
Part-time MBA
Location: Brookfield
Focus: Technology management, general management, e-business, health care management, accounting
Program length: 3 years
Classes offered: One night per week
Start Dates: Once a month
Accreditation: Higher Learning Commission of the North Central Association
Total cost: $365 per credit hour
Typical class size: 15-17
Year program began: 2001
Unique attributes: Students must be working adults and be able to apply what they do for a living in the classroom
Phoenix’s distance/Online MBA
Focus: General management, accounting, e-business, global management, health care management, technology management
Program length: 3 years
Start Dates: Once a month
Accreditation: Higher Learning Commission of the North Central Association
Total cost: $495 per credit hour
Year program began: 1989
Unique attributes: One of the most recognized online programs in the country, very easy to complete courses from anywhere.
Upper Iowa University
www.uiu.edu
Distance/Online MBA
Focus: Accounting, quality management, management, organizational development
Program length: 2 years
Start Dates: Rolling
Accreditation: The Higher Learning Commission
Cost: $303 per credit hour
Year program began: 1999
Unique attributes: Do most of work offline and then log into site to post assignments so as not to tie up phone lines
UW-Madison
www.wisc.edu
Madison’s full-time MBA
Location: Madison
Focus: Accounting and information systems; agribusiness; applied security analysis; applied corporate finance; entrepreneurship; finance, investment and banking; general management; information systems analysis and design; international business; management and human resources; manufacturing and technology management; operations and information management; marketing; marketing research; real estate and urban land economics; risk management and insurance; supply chain management
Program length: 4 semesters
Classes offered: Monday-Thursday during the day
Start Dates: Sept.
Accreditation: AACSB
Total cost: Per semester, Wisconsin resident: $4,168; Non-resident: $11,887
Typical class size: 30
Year program began: 1945
Unique attributes: Ability to choose a functional major; real hands-on experience in class projects
UW-Madison’s part-time MBA
Location: Madison
Focus: General management
Program length: 3 years
Classes offered: Monday and Thursday evenings
Start Dates: Sept.
Accreditation: AACSB
Total cost: $11,940 per year
Typical class size: 40
Year program began: 1998
Unique attributes: Lock-step program allows students to start and stay with the same people and build network relations
UW-Madison’s Executive MBA location: Madison
Focus: General management
Program length: 2 years
Classes offered: One week then Friday and Saturday every other week
Start Dates: Aug.
Accreditation: AACSB
Total cost: $21,000 per year, all encompassing
Typical class size: 32
Year program began: 1993
Unique attributes: Small size, virtually no attrition, optional international trip second year
UW-Milwaukee
www.uwm.edu
UWM’s full-time or part-time MBA
Location: Milwaukee
Focus: Cost management and ERP, entrepreneurship, financial strategy, global strategy, Information technology management, investment management, leadership, management of human resources, managing Innovations and new products, marketing strategies, non-profit management
Program length: 16 months; 4 years
Classes offered: Evenings
Start Dates: Sept.
Accreditation: AACSB
Cost: Resident tuition: $1,618 per 3-credit course
Typical class size: 30
Year program began: 1971
Unique attributes: Consolidated foundation courses;state of the art technology; study abroad opportunities;
UWM’s full-time Executive MBA
Location: Milwaukee
Focus: Senior general management
Program length: 22 months
Classes offered: One day alternate Fridays or Saturdays
Start Dates: Aug.
Accreditation: AACSB
Total cost: $34,000
Typical class size: 35-40
Year program began: 1974
Unique attributes: One of the oldest programs in the country, required international residency trip
UW-Parkside
www.uwp.edu
Full-time or part-time MBA with distance-learning option
Location: Kenosha
Focus: Accounting, general business, human resource management, finance, marketing, management information systems
Program length: 4 semesters
Classes offered: Evenings, Online
Start Dates: Sept., Jan., May
Accreditation: AACSB
Total cost: $277 per credit
Typical class size: 15-20
Year program began: 1981
Unique attributes: New 8-week courses should allow students to accumulate more credits per semester and finish program sooner
MBA Consortium, UW-Parkside
http://learn.wisconsin.edu/mba
In an effort to offer the foundations courses more frequently, an MBA Consortium was developed. The participating universities are UW-Parkside, UW-Eau Claire, UW-La Crosse, and UW-Oshkosh.
The program offers all of the foundation courses (except Algebra and BUS 772) every semester via the Web. Some elective courses will also be offered.
UW-Whitewater
www.uww.edu
UW-W’s full-time or part-time MBA
Location: Whitewater
Focus: Management, marketing, finance, human resources management, international business
Program length: Full-time 2 years; Part-time 3-4 years
Classes offered: Evenings, one night per week
Start Dates: Aug., Jan.
Accreditation: Association to Advance Collegiate Schools of Business
Total cost: $261.60 (resident), $758.60 per credit (non-resident)
Typical class size: 28
Year program began: 1975
Unique attributes: The program is endorsed online so a student is not required to come to campus; highly interactive
UW-W’s distance/Online MBA
Focus: Management, marketing, finance, human resources management, international business
Program length: Varies
Classes offered: Online
Start Dates: Rolling
Accreditation: AACSB
Total cost: $550 per credit
Typical class size: 36
Year program began: 1997

The following loan guarantees have been approved by the U.S. Small Business Administration during May:
Aquatic Emporium/The Fish Store, 374 W. Main St., Waukesha 53186, $87,000, Waukesha State Bank;
Classic Tool and Machine Co., 2201 W. Bender Rd., #3, Glendale 53209, $75,000, Port Washington State Bank;
Dominos Pizza, 5100 Washington Ave., Racine, $119,000, Firstar Bank Milwaukee;
Elburg, Inc., 910 West Blvd., Racine 53405, $550,000, The Money Store Investment Corp.;
Fast Foot, N80 W14962 Appleton Ave., Menomonee Falls 53051, $42,250, First National Bank of Hartford;
Fort Handy Pantry, 1012 Whitewater Ave., Fort Atkinson 53538, $465,000, Citizens State Bank & Trust;
Grisby’s Child Development Center, 2856 N. 41st St., Milwaukee 53210, $45,000, Norwest Bank Wisconsin;
Koenig Custom Concrete Corp., 410 McKee Ct., Fort Atkinson 53538, $80,000, Citizens State Bank & Trust;
Lares Fashions, 261 W. Main St., Waukesha 53186, $50,400, Waukesha State Bank;
Mahuta Tool Corp., N182 W19137 Bunsen Dr., Germantown 53022, $299,000, Wisconsin Business Development Finance Corp.;
The Original Gallery Co., 609 Milwaukee St., Delafield 53018, $27,000, Waukesha State Bank;
Pistol Pete’s Pub II, 16755 W. Lisbon Rd., Brookfield 53005, $223,000, Wisconsin Business Development Finance Corp.;
Priya Corp., N96 W17500 County Line Rd., Germantown 53022, $255,000, AT&T Small Business Lending Corp.;
Pull Together Publications, Inc., 5150 N. 32nd St., Milwaukee 53209, $125,000, First National Bank;
Roth Chiropractic, LLC, 64 N. Main St., Fond du Lac 54935, $45,000, National Exchange Bank & Trust;
SGLA, LLC, 105 Industrial Dr., Lake Mills 53551, $700,000, The Greenwoods State Bank;
Sheboygan Family Restaurant, 2704 S. Business Dr., Sheboygan 53081, $550,000, Community Bank;
SPS Productions, LLC, 10437 Innovation Dr., Wauwatosa 53226, $73,000, Southern Commerce Bank;
The Cat Doctor, 236 N. Water St., Milwaukee 53202, $241,500, The Money Store Investment Corp.;
Unimex, LLC, 13095 W. Foxwood Dr., New Berlin 53151, $150,000, Ridgestone Bank;
Wisconsin Tool & Abrasives, Inc., 2107 N. 18th St., Sheboygan 53081, $89,500, Community Bank.
MEDC loans
A $106,000 loan from the Milwaukee Economic Development Commission will help a Milwaukee-based fund-raising firm finance the purchase of a new facility in the city for expanded operations.
Professionally Speaking, Inc., (PSI) will use the MEDC loan to purchase a 10,000-square-foot building at 3942 N. 76th St., just south of the Capitol Drive intersection, and move its telemarketing operation from its current site at 10012 W. Capitol Dr. It owns that Capitol Drive building.
PSI is a professional fund-raising company that handles direct mail and telemarketing campaigns for a variety of non-profit organizations.
The new location will provide benefits to both the company and residents as it minimizes traffic issues and provide PSI workers an easier commute by bus, city officials say.
The company, which will continue its administrative functions on Capitol Drive, employs 210 full-time people and expects to add 75 more full-time.
Participating in the $425,000 project is Investors Bank.
MEDC’s loan committee also approved financing for four other business projects at its June meeting.
Vincent G. Lubsey, M.D., located at 5231 W. Villard Ave., received a $149,000 Target Loan to help expand his family patient practice. Lubsey, whose practice has expanded substantially, has been a practicing physician in the city for 20 years.
When a 12,000 square-foot property with an attached house and three-car garage across the street from Lubsey’s practice became available, Lubsey decided to purchase and remodel it to accommodate his growing practice.
The new building will accommodate 10 examination rooms, a breakroom for employees, chart room and storage, an administration office, and a larger waiting area. Lubsey has four other doctors interested in practicing full- or part-time to assist with clients. Their fields include OB/GYN, internal medicine, general practice, and surgery.
Firstar Bank is also participating in the $406,000 project.
Lubsey’s practice also obtained a $48,100 state Minority Business Development Fund loan, a $3,400 state Minority Business Development Fund grant and a $12,500 state Job Creation Program grant. That financing was approved at the May 19 meeting of the MBDF board.
Lubsey’s practice expects to add up to 16 jobs with the expansion project. Two of those positions will be filled with state Division of Vocational Rehabilitation clients with disabilities.
Urban Foot Care Center, located at 3915 W. Capitol Dr., received an $85,000 Target Loan to assist in expansion and improvements at its current site. Funds will be used for the purchase of equipment and continued use as a medical facility and office for Urban Foot Care Clinic.
Urban Foot Care Center, a foot-care medical operation that provides general podiatry care, currently employs three full-time and expects to add two full-time workers.
Firstar Bank is also participating in the $212,000 project.
Environmental Innovations, Inc., a technical rebuilder that recycles laser printer and fax toner cartridges, would like to expand its operation with a $62,500 MEDC loan. It would use the funds to help it purchase a 12,000-square-foot building at 9600 W. Flagg Ave. The business currently leases 4,000 square feet of space at 111 W. Olive St.
Environmental Innovations, the third largest toner cartridge remanufacturer in the state, expects to increase employment by adding five full-time positions.
The firm currently has more than 350 accounts. Some of its major accounts include Miller Brewing, Marquette Medical Systems, Allen-Bradley and Wisconsin Electric Power Co.
Park Bank is also participating in the $250,000 venture.
Precision Restoration Co., Inc., received a $46,250 loan to purchase a 4,600-square-foot building on a .74-acre site at 5315 N. Lovers Lane Rd. to meet expansion needs of its growing business.
Jeff Wesolaski, president of Precision Restoration and a third generation mason, handles masonry repairs and cleaning, tuckpointing, special coatings for concrete surfaces, caulking, waterproofing, and chimneys, and concrete removal and replacement for the company.
Precision Restoration expects to add two full-time employees.
M&I Marshall & Ilsley Bank participated in the $185,000 project.
State Financing
Two southeastern Wisconsin firms are among six companies which will share more than $1 million in Wisconsin Development Fund awards and $238,000 in Minority Business Development Fund loans and grants.
General Converters and Assemblers, of Racine, was awarded a Customized Labor Training grant of up to $125,000.
The company, founded in 1974, is a minority-owned firm that has procured a major contract to be a tier supplier for General Motors. The company will die-cast foam insulation for mufflers and catalytic converters.
Over the next two years, General Converters and Assemblers will spend $2.35 million to acquire the space and equipment to service the contract. It will train 50 new and 185 existing workers in order to obtain ISO 9000 and QSO 9000 certification.
The CLT grant will leverage $159,000 in additional investment.
General Converters and Assemblers also received a $100,000 loan from the state’s Minority Business Development Fund. Those funds will help the firm finance the purchase of new equipment, which will be housed in a 53,000-square-foot building the firm is buying. An additional $2.25 million in other investments was noted in the MBDF package.
Simplicity Manufacturing, of Port Washington, won a $225,000 Customized Labor Training grant. The firm produces lawn and garden equipment, including mowers, chipper/shredders, tillers and snow throwers.
The company is in the process of investing $16.7 million to upgrade its equipment and production process to take better advantages of technological advances. Over the next two years, it will train 439 current employees.
The grant will leverage $815,168 in private investment.
Armando’s Landscape Co., of Big Bend in Waukesha County, obtained a $35,000 Minority Business Development Fund loan. The firm intends to expand its operation by growing some of its nursery stock and purchasing additional stock in bulk from wholesalers. It will use the loan to finance inventory and equipment. The project is expected to create 10 jobs and leverage $15,000 in additional investment.
July 1998 Small Business Times, Milwaukee

The Bentley Co., of Milwaukee, has been awarded the general construction contract for the new Jewel/Osco to be located at 123 W. Oklahoma Ave. in South Milwaukee. Work is under way on the 62,000-square-foot facility with completion planned for Oct. 19.
McCloud Construction of Brookfield is constructing a 23,500-square-foot building for Dial/Galbaldon Realty of Milwaukee at the corner of Appleton Avenue and Rivercrest Drive in Menomonee Falls. The building will be occupied by Office Max.
Schmitz Ready Mix of Milwaukee has opened its fifth Ready Mix plant in the area, this one at 3131 W. Elm Rd. in Franklin. The 4,800-square-foot concrete plant and 6,030-square-foot recycling building are on 11.4 acres. The facility will serve the area from southern metropolitan Milwaukee to the Illinois border. Founded in 1949, the company also has plants in Port Washington, Mequon, Richfield and Milwaukee.
Beyer Construction of New Berlin has reconstructed and expanded Manpower’s data center at 5301 Ironwood in Glendale. The project involved installation of new access flooring, interior finishes and new mechanical systems. Architectural design was by Eppstein Uhen Architects of Milwaukee.
– Beyer has been selected as construction manager for a $1 million renovation of an historic two-level stone and stucco-face building that houses the Chenequa Village Hall and the village’s fire and police departments. Architectural work is by Aldrian Guszkowski of Elm Grove.
– Beyer is also working on a new training center for the Cutler-Hammer Products division of the Eaton Corp. at 4201 N. 27th St. in Milwaukee. The facility will accommodate groups from six to 100 persons with the main training room designed to accommodate 100 people theater-style or 60 classroom-style. The center also has an executive presentation room, a computer training room, a break area and a product demonstration and display area. Quorom Architects of Milwaukee handled design.
– Beyer is handling a major construction project at The Grand Milwaukee Hotel at 4747 S. Howell Ave. in Milwaukee. Shady Grove Road Associates of San Francisco owns the facility. The $7.5 million project involves complete renovation of all guest rooms, upgrades to life safety and electrical systems, heating and cooling system upgrades and replacements, reroofing, and a new fire protection system. The project is expected to be completed by next April.
G&V Machine Co. Inc., Hartland, has entered into a long-term lease agreement whereby MSI General Corp. of Oconomowoc designed and constructed a 68,400-square-foot manufacturing and office facility on Industrial Drive in the Ixonia Industrial Park, Ixonia.
G&V Machine Co., Inc. is a CNC production machine shop with a national and international clientele. It has produced parts for the construction, agriculture and trucking industries for more than 50 years. The move to the new facility began in June.
G&V Machine Co., Inc. was founded in 1946 by Willard Griswold Sr. in Pewaukee. In 1979, the company expanded to a new 29,000-square-foot facility in Hartland when Willard Griswold Sr. retired and Willard Griswold Jr. and Dennis Griswold assumed ownership. That facility was also constructed by MSI General.
The new 68,400-square-foot plant is expandable to 200,000 square feet, depending on business growth in the next few years. The opening of the new building will result in a number of additional job openings as well as current opportunities. Present employment of 50 full-time personnel could expand to 100 within two years based on business activity.
– MSI General is also designing and building a 32,280-square-foot office and manufacturing facility on Woolsey Street in the Delavan Business Park for Mode Industries of Delavan. Mode is approaching 30 years in the metal-fabricating field with customers in both Wisconsin and Illinois. Its present manufacturing facility, built in 1989 on Industrial Court in Delavan, has 10,000 square feet. The expansion is expected to accommodate business growth and allow for the installation of state-of-the-art equipment.
– MSI is also designing and building a multi-tenant retail center at Sunset Drive and Tenny Avenue in Waukesha. The center, approximately 16,775 square feet in area, will be just west of the Walgreens store. Leases have been secured for Blockbuster Video and Payless Shoe Source. Completion is expected at the end of October. Frisch, Shay & Taylor will manage and lease the center.
– MSI is designing and building a 12,000-square-foot retail building for Continental Properties of Menomonee Falls. The building will be in the West Bend Corporate Center at 1201-1259 Paradise Dr. in West Bend.
Anderson-Ashton of New Berlin is designing and building a new facility for Welders Supply Co. The 10,500-square-foot retail and wholesale facility will be at W230 S7720 Hwy. 164 in Big Bend. Occupancy is expected this summer.
Two projects within the Sussex/Hamilton School District have broken ground. The first of the two took place on May 27 for the Maple Avenue Elementary School. Plunkett Raysich Architects of Milwaukee designed the renovation and expansion of the existing elementary school after a referendum was passed last November. The $4.4 million project will include 20,000 square feet of expansion space.
A second groundbreaking occurred on June 2 for Templeton Middle School. This $4.2 million dollar project will include 34,483 square feet of addition and renovation space. Major features of this project include the addition of three art rooms, a new administration office, and additional classrooms.
Participating in the engineering work are Arnold & O’Sheridan, Inc. (structural), Lubenow Gobster Dominiak & Associates, Inc. (plumbing), Ring & DuChateau, Inc. (HVAC), Dolan & Dustin, Inc. (electrical).
Voss-Jorgensen-Schueler Co., Inc., Waukesha, is the construction manager.
Merchants & Manufacturers Bancorp has broken ground for a new Franklin State Bank branch in the Franklin Business Park. The branch is expected to open in September and will be the first branch for Franklin State.
The branch will also house the Franklin State Bank Conference Center, said Donna Kleinschmidt, president of the bank.
Redmond Construction Co., of Waukesha, has broken ground for a 25,000-square-foot, two-story office facility at W228 N745 Westmound Dr. in Waukesha.
The facility, designed by Redmond architect Adrian Langhus, will house the corporate offices of The Redmond Group, which includes the construction company and its divisions.
Those include Redmond Financial Facilities Group and Redmond Commercial Development Corp.
The facility is expected to be ready by the end of November.
The T-3 Group of Milwaukee has been selected to build a Shell Mart/Burger King with a car wash at 2040 W. Ryan Rd. in Oak Creek. The 5,400-square-foot building is under construction and is expected to be completed in September. T-3 is also designing and building an office expansion for Ideal Financial at 17035 W. Wisconsin Ave. in Brookfield.
July 1998 Small Business Times

Dating back to 1975, when Mayor Henry Maier launched the “Milwaukee, Talk it Up” campaign to encourage local residents to help promote their city, Milwaukee has always suffered from an image problem – nationally, regionally, and even on a local level.
While cities such as Cleveland, Baltimore and Indianapolis have succeeded in reinventing negative images of their cities, Milwaukee remains something of an unknown in the national mind.
“The perception is improving, but only slightly,” contends Mike Mervis, a longtime Milwaukee public relations executive. “We’ve got to get our name out, we’ve got to get creative in how we sell ourselves. We have to convince people that we’ve got something to sell.”
Actually, there are any number of efforts, both new and ongoing, to market Milwaukee. The question is, how effective are they in promoting the city’s image?
This month, a special editorial insert in Forbes magazine will tout the advantages of Milwaukee as a business destination. A similar “advertorial” that ran in Forbes in 1994 was one of the most successful of its kind, and led to a number of national inquiries directed here and the relocation of a 350-employee business, Triad Engineering, Inc.
Last year, a new civic group called Spirit of Milwaukee was formed with the express purpose of enhancing Milwaukee’s image to increase business development, tourism and convention sales.
Spirit of Milwaukee will leverage current and future marketing efforts by acting as a funding resource, says Midwest Express CEO Timothy Hoeksema, who sits on the 13-member board of the non-profit booster organization.
A central element in the turnaround of Cleveland, Baltimore and Indianapolis is that each had a group similar in makeup to Spirit of Milwaukee, Hoeksema says.
“There is no better time to live in Milwaukee in its entire history – there is a lot of neat stuff going on here – and I think the Spirit will play an active and important role,” he says.
The Genuine American campaign
For the last three years, the Greater Milwaukee Convention & Visitors Bureau (CVB) has promoted the city as a convention and tourism destination through the award-winning “Milwaukee – Genuine American” campaign.
The all-American look and feel of the campaign logo evokes Milwaukee icons Harley-Davidson and Miller Brewing Co., and has spawned numerous imitators, according to CVB’s Maggie Jacobus.
“The reason why ‘Genuine American’ works is because it is not selling us as anything else but what we are,” Jacobus says. “It really goes back to a lot of the intangibles of what makes Milwaukee a good city: People come here, and they can’t believe what a gorgeous city this is, and how genuine the people are.”
For all of the accolades the Genuine American campaign has received, Milwaukee advertising and marketing executive Todd Robert Murphy is not impressed.
Murphy says it was a tactical mistake to replace its predecessor, “Milwaukee, A Great Place on a Great Lake,” which was selected as the winner of a contest back in the mid-1980s.
A Great Place on a Great Lake actually describes the city better, Murphy claims, adding that a lack of promotion and development of the campaign is what led to its demise.
“If we are worried about our beer, brats and bowling image, then what is the zeal to run toward motorcycles and beer?” Murphy asks.
Also, it is an axiom that ad campaigns that win the most industry awards are usually among the least successful in doing what they are supposed to do, which is sell, Murphy maintains.
“Great creative does not create movement,” Murphy says. “If it doesn’t instill a lasting message, then it hasn’t done its job.”
Former Milwaukee television reporter Owen May is in Murphy’s camp. He thinks “Great Place on a Great Lake” was much more effective in defining the city.
“If I say ‘Genuine American’ to somebody, what does that mean?” May asks. “Locally, people don’t even know the Genuine American campaign. I say baloney. It is dull, and it says nothing.”
CVB President Bill Hanbury contends that the Genuine American campaign has been “extraordinarily successful” in elevating the city’s image.
“We wanted to position Milwaukee as a national player, as a city that could compete with other American cities,” Hanbury says. “Genuine American positions us as a destination. It’s got some stick to it.”
On the local level, CVB has launched the “Be a tourist in your own town” Milwaukee insider campaign for the second year in a row. Local residents need to be aware of all the recent infrastructure investment in the city, and they need to support and participate in it, Jacobus says. The local tourism initiative is designed to get residents excited and introduce the city to friends and relatives, she says.
Image is critical to recruitment
If Milwaukee suffers from anything, it is from a lack of information, says Tim Sheehy, president of the Metropolitan Milwaukee Association of Commerce. What comes to mind when he asks an outsider about Milwaukee is the beer, cold weather, a high-quality workforce and the Milwaukee Brewers, Sheehy says.
“In my discussions with employers, they say their future growth is tied to front-office, headquarters jobs – in fields like information technology, marketing, engineering and finance,” Sheehy says. “These types of positions tend to capture a more mobile kind of crowd. So, it becomes important that we pay some attention to how we are perceived, and how we go about communicating the positives of metropolitan Milwaukee.”
Websites help
promote the region
To that end, MMAC is working with its members to develop a Website that will sing the praises of Milwaukee and the surrounding area. Sheehy says the Website will provide employers with a powerful, readily available recruiting tool. Employers will be able to create a link to the site from their own company Websites.
The Milwaukee Department of City Development also will debut its own Website in September, Milwaukeebiz. com, which will provide a compendium of local economic development information, says DCD marketing director Gary Peterson.
On the regional level, the Regional Economic Partnership combines the economic development resources of seven Southeast Wisconsin counties, and provides a one-stop location for information on available buildings and sites, energy rates, labor market data and tax rate comparisons. (This information is available at www.wisrep.org). The Regional Economic Partnership uses WBBM-AM in Chicago to advertise Southeast Wisconsin as a business location.Sbt
June 1998 Small Business Times, Milwaukee

Things will be great when you’re downtown …
“No finer place, for sure,” Petula Clark sang in her hit “Downtown.”
Another business apparently agrees.
The city of Milwaukee scored another victory in its efforts to strengthen the downtown area when New Resources Corp. relocated there from a Waukesha County business park.
The firm left the Crossroads Corporate Center in Waukesha in favor of the 1000 Water building at 1000 N. Water St. in downtown Milwaukee.
The building is the most-recently-constructed Class A office tower in downtown Milwaukee and is home to some high-profile companies.
Mark R. Grosskopf, managing principal of the information management consulting firm, said the office relocated after five years in Waukesha to downtown Milwaukee to be closer to its clients, to a well-educated labor pool and to other management firms which New Resources works with.
“This is where we need to be,” Grosskopf said. “The environment downtown is much more conducive to achieving greater productivity.”
New Resources is leasing 10,400 square feet of space – more than twice the 4,500 it had in Waukesha.
The firm, based in Illinois, has 120 employees at the downtown Milwaukee site and expects to add 30 to 40 persons to its staff here.
The office tower, which is owned by Anthony Palermo, houses offices for such firms as Miller Brewing Co., Johnson Controls, and Northwestern Mutual Life.
Palermo and Mayor John Norquist was understandably happy that another firm has relocated downtown.
“The creative employees working at these firms naturally like the vitality and excitement that they can find downtown,” the mayor said. Palermo added, “this is where the action is.”
Hold the lawsuit, pass the estate plan
When you think of franchises, the McDonald’s restaurant chain probably comes to mind.
But what about law offices?
A firm with offices in Los Angeles and Toronto is taking that step, establishing First American Law as a franchise, similar in structure to Century 21 Real Estate.
“First American Law is a new paradigm for attorneys,” says Gary Swernik, president and CEO. “The brand-name concept is already applied with immense success by such companies as Merrill Lynch, American Express and Prudential.”
Seeing that the trade remains fragmented and competitive, Swernik figured America’s now-highly-mobile population will find a comfort level with First American Law, and that small law firms would take advantage of the chance for greater exposure.
No word on whether any southeastern Wisconsin firms have considered an affiliation with the franchise.
Just two wheels, but lots of opportunity
We can’t recall getting news releases from as many divergent sources as those that have arrived at Small Business Times regarding this month’s 95th Anniversary Reunion of Harley-Davidson.
And why not. The thousands of bikers who will roar into town for the June 8-13 event will spend plenty of money here – and not just in the hospitality industry. Even the Hartland-based Batteries Plus is hoping to reap some benefits. A news release from the firm says its outlets will have plenty of motorcycle batteries in stock.
The entire event has been keeping the people at Harley-Davidson pretty busy, including their work to protect their trademark – and to ensure that everybody uses their preferred usage of “Harley-Davidson’s 95th Anniversary.” With all the ethnic festivals here somehow using the word “fest” in their names, Harley is asking that everyone refrain from that vernacular for its big bash.
The company has a complete list of activities – many of them free – surrounding the anniversary on its Website. You can access it at http:// 95th.harley-davidson.com.
He went for broke … and scored big
This is one of those urban legends filed under “Too Young to Know Any Better.” The names are being withheld to protect the innocent, but, we have it on good information that this is a true story.
Rookie stockbrokers all start out in the same boat: they have no clients. They are therefore instructed to get on the phone and find somebody’s money to invest.
While dialing for dollars several months ago, a brash young stockbroker at a Milwaukee area securities firm decided he was going to go after Brett Favre as a client.
The young broker’s calls to Favre’s agent, Bus Cook, were not returned. Undaunted, the neophyte dialed information and asked for Favre’s boyhood home in Kiln, Miss. Once armed with the number, he called and Favre’s mother answered. She was so charmed by this “nice young man” that she gave him Cook’s special cell phone “back door” number.
Cook answered the rookie broker’s call and listened to the sales pitch. He was sufficiently impressed by the broker’s line that he subsequently wrote the broker’s firm a check for a reported $500,000.
Then, several weeks later, Cook called and told the broker that he and Favre were coming to town, with instructions to pick them up at the airport and show them a good time. The broker had to borrow his brother’s car, as his battered Honda Civic was not worthy of the task.
Apparently the broker hadn’t had time to spend his commission check.
June 1998 Small Business Times, Milwaukee