The United Performing Arts Fund announced today Manpower Group chairman and CEO Jonas Prising will set the pace during the 2016 UPAF Ride for the Arts.
The organization announced Thursday prising will be be the Honorary Chair of its annual fundraising event.
The ride will take place June 5 and around 6,000 cyclists are expected to attend. Four different routes — each starting and ending at the south gate of the Summerfest grounds — will take riders on 10-, 25-, 45- and 70-mile routes through the city past local landmarks.
“The UPAF Ride for the Arts is an energizing way to support our area’s lively performing arts scene,” said Prising, an avid cyclist. “The UPAF Ride jumpstarts the summer season of diverse recreational activities, including organized biking events. I specifically enjoy this ride because it allows cyclists and volunteers to connect with the important business of supporting the arts, vital assets for the retention and recruitment of local talent.”
The ride is a staple UPAF fundraising event held every year since 1981. Registration fees for individuals start at $60. Families can participate for $175. Johnson Bank will match pledges from riders up to $25,000. Those interested in participating can register on UPAF’s website.
UPAF’s fundraising goal for 2016 is $12.26 million.