Menomonee Falls-based Kohl’s Corporation is rolling out the holiday season with close to $6 million in donations of plush toys and children’s books that will benefit kids across the country. 
During Thanksgiving week, the retailer announced that it plans to commit $5.9 million of children’s goods to the Today Show’s 22nd annual Holiday Toy Drive. This year’s donation is the largest Kohl’s has made to the show’s drive in the 11 years it has supported the drive.
Kohl’s also celebrated Giving Tuesday by encouraging consumers to buy Kohl’s Cares items for $5 each with net profits then going toward children’s health initiatives throughout the country. Items for sale included children’s books, toys, holiday music, a calendar, a notecard set and a holiday-themed cookbook.
Additionally, for every Kohl’s Cares purchase made on Tuesday, the company donated$1 to Toys for Tots – up to a total of $100,000.
“We are thrilled to celebrate the season of giving by donating nearly $6 million to children across the country, and we know our customers will be excited to hear their purchase of Kohl’s Cares items on Giving Tuesday will give to those in need through our partnership with Toys for Tots,” Bevin Bailis, Kohl’s senior vice president of communications and public relations, said in a statement.
