2nd-YEAR WINNER
Crescendo Collective
Milwaukee
Industry: Digital Marketing
Founded: 2014
Projected 2018 revenue: $5 million
crescendocollective.com
Its commitment to its clients, its partners and its services have been the driving force behind the growth at Milwaukee-based Crescendo Collective.
The company offers a full suite of digital marketing services and web design and development solutions, including but not limited to CMS, CRM and e-commerce.
Crescendo is focused on being on the cutting edge of technologies in order to best serve its clients and prospective clients, said Mike Handal, vice president of finance.
“We never want to be stagnant and assume that just because something worked once, it will work forever,” he said.
The company recently opened its own offshore solution in the Philippines, which will allow it to better serve its worldwide client base, Handal said.
Handel sees opportunity in advanced digital marketing technologies that focus on personalization and targeting, but finding the right talent that understands the company and how it functions can sometimes be a challenge.
“We have found that taking our time has paid off as we continue to build a very strong team,” he said.
What changes are coming?
“We will continue to grow and make the changes necessary to facilitate that growth.”
–Mike Handal, vice president of finance.