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Do your foreign offices have the right insurance coverages?

If your foreign offices are purchasing insurance coverages with no oversight or reporting protocol, you may be vulnerable to a number of unnecessary costs—and risks.

Facts on fluoride: Q&A with Dr. George Koumaras

To separate fluoride fact from fiction, Paul Nobile runs a few questions past Anthem Blue Cross and Blue Shield’s dental director, Dr. George Koumaras.

Getting content marketing right the first time

Most companies realize they need a content marketing program. But as they start to exercise this new marketing muscle, their efforts can quickly veer off track if they’re not careful - and committed to the long-term.
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Seven steps to success with B2B print advertising

A single, sweating bottle of soda against a pure white backdrop might be all Coke needs to reinforce its already legendary brand identity, but that won’t work for most B2B companies.

Flu Facts: Q&A with Dr. Michael Jaeger

The flu costs our country approximately $5.8 billion in health care costs and lost productivity, so we all have a lot to gain by taking proactive steps against it.

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