Marketing & Media
Hare Strigenz now Firehouse Communications
Taking its cue from the restored firehouse and iconic statue of a firefighter seated on a bench along North Broadway Avenue in Milwaukee’s Historic Third Ward, Hare Strigenz and the HS Design Lab have changed their combined name to Firehouse Communications.
Why a three-year-old should lead strategy on your next campaign
Some agencies perfect the art of the “yes man.” With a cheery nod and an overly energetic pep to its step, the company scampers off and does exactly what the client has outlined for it. Best. Agency. EVER. Right?
Northwestern Mutual extends NCAA sponsorship
Milwaukee-based Northwestern Mutual Life Insurance Co. has extended its sponsorship of the National College Athletic Association through 2020.
BizTimes Around Town: Digital Advertising + Marketing Summit
Marquette University and Laughlin Constable presented the second annual Digital Advertising + Marketing Summit on March 19. The day-long conference, held on Marquette's campus, keyed attendees in on marketing trends and strategies through presentations from industry professionals. Speakers included representatives from Laughlin Constable, Rockwell Automation, Harley-Davidson Motor Company, Turner Broadcasting, AOL Networks, Tinder and more. Photos contributed by Laughlin Constable.
BizTimes to receive editorial award for website
BizTimes Media will receive an award for “Best Website Design” in the Milwaukee Press Club’s 84th annual Awards for Excellence in Wisconsin Journalism.
Advisology to coach financial professionals in social media
With an aim to teach financial advisors, managers, executives and planners how to leverage social media to grow their potential client base, Advisology has launched in Milwaukee.
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Press Club to host Bradley Center discussion
The topic of the Milwaukee Press Club's next Behind the Headlines is “The push for a new arena in downtown Milwaukee.”
Stritch, WCTC form credit transfer partnership
Fox Point-based Cardinal Stritch University and Waukesha-based Waukesha County Technical College have formed a credit transfer agreement for students studying digital media.
Reader’s Digest to move Milwaukee area office to Schlitz Park
The Reader's Digest Association Inc. will move the offices of its Enthusiast Brands division from Greendale to the Schlitz Park office complex in downtown Milwaukee. The move will bring 200 employees to Schlitz Park, and will fill 54,000 square feet office space on the first and second floors of the Bottlehouse A building in the complex.
Dolan publishing company files for bankruptcy
The Dolan Co., the Minneapolis-based parent company of The Daily Reporter in Milwaukee and the Wisconsin Law Journal, announced today it will file for Chapter 11 bankruptcy protection next week.