Marketing & Media

Pennsylvania company acquires Primum Marketing

Warrington, Pa.-based Square 2 Marketing has acquired Primum Marketing Communications, a public relations agency based in Milwaukee’s Historic Third Ward.

GMR Marketing names Parsons CEO

New Berlin-based GMR Marketing has announced founder Gary Reynolds will become chairman of the marketing agency, and chief operating officer Cameron Parsons will replace him as global chief executive officer in January.

PRSA names new board members

The Public Relations Society of America (PRSA) Southeastern Wisconsin Chapter recently named its 2014 board of directors at its annual PR Palooza.

FCC approves Journal merger

The Federal Communications Commission has approved the merger of The E.W. Scripps Co. and Journal Communications and authorized the transfer of control of Milwaukee-based Journal’s television and radio station licenses to Cincinnati-based Scripps.

GMR Marketing names Parsons CEO

New Berlin-based GMR Marketing has announced founder Gary Reynolds will become chairman of the marketing agency, and chief operating officer Cameron Parsons will replace him as global chief executive officer in January.

Stone launches marketing company

Tony Stone, regional graphic artist and marketing expert, has launched Brandish Creative Group, an Oconomowoc company that offers a variety of services for small businesses.
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Press Club announces contest for City Birthday Party

The Milwaukee Press Club has crafted a contest in preparation for 2015 City Birthday Party, scheduled for Thursday, Jan. 29.

Jewish Community Center announces leadership and brand changes

After about a decade of living with the same branding, the Harry & Rose Samson Family Jewish Community Center has announced plans to adopt the brand of the Jewish Community Centers of North America.

Connect your dollars to your values

A general focuses on the battlefield and where the enemy is coming from, while the soldier in the foxhole keeps his sight within a 10-yard perimeter. In a similar vein, business leaders must understand the lay of a more expansive external environment while others define and execute day-to-day tactics.

Zizzo Group acquires Clear Verve Marketing

Zizzo Group, a Milwaukee-based integrated marketing firm, has acquired Clear Verve Marketing, an Elm Grove-based content and business-to-business marketing agency.

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