Marketing & Media
It’s Sunshine Week; how about a little clarity?
During Sunshine Week, we celebrate Wisconsin's proud tradition of open government, including public and media access to government records....
Journal, Scripps merger set to close April 1
Milwaukee-based Journal Communications Inc. and The E.W. Scripps Co. have set their merger transaction close date for April 1.
Co-working options abound for Milwaukee entrepreneurs
To witness the burgeoning co-working trend, just pop into a crowded coffee shop. You'll see both young and old hunkered down over laptops or earnestly discussing a project.
Journal Communications revenue up 14 percent in 4Q
Milwaukee-based Journal Communications Inc. today reported fourth quarter earnings that exceeded analyst estimates.
Journal and Scripps shareholders approve merger
Journal Communications Inc. and E.W. Scripps Co. shareholders simultaneously voted Wednesday morning to approve the merger and spinoff of the two media companies.
Krause joins The Lowe Group
The Lowe Group, a Milwaukee-based investment and corporate communications firm, announced the addition of former Milwaukee Journal Sentinel assistant managing editor Marilyn Krause as director.
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OnMilwaukee.com launches new features
Capping a record year of revenue and site traffic, OnMilwaukee.com unveiled its new navigation bar and an in-house programmatic ad buying deal.
United Way determined to curb teen pregnancy with new ad campaign
United Way of Greater Milwaukee & Waukesha County has debuted a new ad campaign that encourages teens to “think twice before becoming parents,” according to the organization.
Laughlin Constable launches ad agency trading desk
Milwaukee-based Laughlin Constable announced it has established an internal trading desk to buy online advertising space directly from ad exchanges, allowing the agency hands-on access to manage client campaigns for a stronger, more cost-effective impact on target audiences.
New state tourism ad touts winter wonderland
The final installation in a series of three seasonal TV ads from the Wisconsin Department of Tourism featuring “Airplane!” stars Kareem Abdul-Jabbar, Robert Hays and their inflatable co-star Otto Autopilot has been completed.