Marketing & Media
Ride-share app geared toward those with dementia wins top prize during Project Pitch It
A ride-share app that helps those dealing with dementia get back into the community was the winner of this week’s top prize on Project Pitch It.
Coors Light creates beer-flavored popsicles as March Madness promotion
Coors Light announced this week a new March Madness promotion. The brand is selling “Coors-icles,” non-alcoholic, beer-flavored popsicles.
Vienna Beef named the new hot dog provider for the Milwaukee Brewers
Chicago-based manufacturer Vienna Beef has been named the Milwaukee Brewers’ official hot dog partner beginning April 3.
Neostella named to Forbes’ list of America’s Best Startup Employers
Milwaukee-based Neostella, a global hyper-automation company, has been named one of America’s Best Startup Employers of 2023 by Forbes.
Evans Transportation supporting UW athletes through Name, Image and Likeness policy
Evans Transportation Services has provided financial support to two UW-Madison student-athletes, who have in turn become brand ambassadors.
Hartland-based communications agency C.O.nxt acquires Milwaukee advertising agency
Hartland-based C.O.nxt, an employee-owned communications agency, has acquired Milwaukee-based advertising agency Jigsaw.
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Following pandemic-related layoffs, Milwaukee-based Derse bounces back with 250 new hires last year
Not too long ago, a businessperson wouldn’t think twice about attending a trade show packed to the brim with...
Quad sees 11% net sales growth in 2022, but lowers 2023 guidance
Despite seeing net sales growth of 11% last year, Sussex-based Quad/Graphics Inc. is projecting a less favorable net sales...
Viewpoints: The best and worst of this year’s Super Bowl ads
We all love celebrities. But the question to advertisers around the country is, do we love them this much?
Watching...
Johnsonville added as Summerfest sponsor
Summerfest operator Milwaukee World Festival Inc. (MWF) and Sheboygan County-based sausage manufacturer Johnsonville unveiled the details of a new multi-year...
