Name of company: OnMilwaukee.com
Web site(s) address: www.onmilwaukee.com
Purpose of Web site: Daily magazine and city guide
Year founded: 1998
Total readers per month: More than 330,000
Any subscriber-based premium services: Four newsletters with more than 10,000 total subscribers; more than 1,600 locally posted personal ads; online movie ticketing.
Key technology that makes your Web site work: Dell servers running Linux and FreeBSD. The Web site is served with the Apache Web server using MySQL and PERL to deliver custom dynamic content. OMC has the ability to build, modify and enhance all components, and the site is fully dynamic and scalable, offering vertical and horizontal growth potentials. Revenue in first fiscal year: $30,000
Revenue in 2002: Undisclosed
Projected revenue in 2003: Undisclosed
Investment partners: Three co-owners, Jon Krouse, Jeff Sherman and Andy Tarnoff; and two outside investors.
Number of employees: 11 (plus interns and freelance writers)
