Neighborhood: Miller Valley
Address: 944 N. 45th St., Milwaukee
Founded: 1987
Owner: Rachel Allen Larrivee
Employees: 3
Market: Event props for everything from high school proms to nonprofit galas
Number of props: More than 2,000
What is your most popular prop?
“Our most popular theme is Hollywood. What goes along with that is red carpeting and stanchions. Companies that are opening a business, they want to give their customers the red carpet treatment.”
Do you have standing annual reservations?
“We do the Usinger’s holiday windows. My Amazon history is very interesting. I buy a lot of 2T clothes because that’s what size the elves wear. We have 12 Santa chairs, which have lots of repeat customers.”
What are your goals for the business?
“One thing that threw me off is I’ve had two people call me in the past two months who wanted to do ’90s parties. So trying to keep up with what people want and then being able to execute.”